We had alot of fun with Tres-Femme to promote their couture tampon holder, the Girly Tube. Here’s the viral contest that we launched asking women to dish on their dilemmas of when a Girly Tube would have come to the rescue.

Nira Arora and Kid Carson talked about it on the Beat 94.5FM, and then it was featured on Nira’s “Hot List” on Urban Rush (check out how Nira and Fiona made Jay a bit uncomfortable talking about tampons).

Then we blogged about it, Twittered about it, and Kris Krug even had some fun on Facebook with it.

Related posts:

1. Aloe Design and Worm Poo
2. Staging Recon for Urban Rush