I love seeing social media in action. With a real function - rather than just updating that someone ate meat balls for lunch. Sigh.

Almira and Lindsay are talking to our fav media pals about desiFEST announcement of the Vancouver lineup. It’s exciting because we’re at 3-weeks out on the count down to a really great event! So while the chickas are doing that, I’m sharing our news in the social media realm.

One of my fav parts of this kind of social media press release is that there is a Twitter pitch option. It let’s anyone on our team (or who comes to the press release) share the love…I mean spread the word…ala Twitter style. Brilliant.

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