Center of Gravity Kicked!

DSC00872What do you get when you have a music and sports festival that sells out over 22,000 tickets and 3 weeks before festival weekend?

One amazing weekend. And a whole lot of work to make it all run smoothly.

Center of Gravity 2011 took Kelowna by storm with the Mediatonic PR team by its side. Chromeo, Dragonette, A-Trak, Calvin Harris, Classified, DiRTY RADIO, and 16 other chart topper bands mixed it up with over 150 athletes.
And while the beaches were burning, so were the newswires – the festival indexed as one of Google Canada’s Top Stories. That is hot. That’s a whole lot of sports & music PR!


Want to see more highlights? Read Here.

Ready for COG 2012?


Shoes in the City Contest

AN_SITC tab 2100,000 pairs of shoes. That’s a heck of a lotta shoes on sale! For the last 50 years the now legendary Army and Navy Shoe Sale has made the soles of many, many girls happy. Mediatonic PR is running a social media contest for them…you can WIN the coveted VIP ACCESS for you and a friend. By-pass the line up.

“Shoes in the City”…wherever your shoes take you in life they want to see you in action! Every week the best photo wins “VIP Access” to the Army & Navy legendary Shoe Sale.

Do your kicks keep you hoppin at hip hop class? Do your fierce heels get you noticed out on the town? Flats you couldn’t go shopping without? Dog-park friendly boots that stand out?

These shoenista judges will decide not on the best shoes – but the best photo of your life in your shoes.

Anna Wallner (Shopping Bags)

Fiona Forbes (Urban Rush)

Christie Lohr (

Jaelyn Molyneux (Avenue Magazine, Calgary)

Fawnda Mithrush (Avenue Magazine, Edmonton)

Shelley Mantei (

Brands like Steve Madden, Two Lips, G-by Guess, Naughty Monkey, Elli Tahari, Marc Fisher and many more. Intel tells us most are $300 shoes on sale for $40 (sweet!). Army & Navy Shoe Sale begins April 27 at 8am sharp (until May 8).

Contest runs in Edmonton, Calgary, and Greater Vancouver Area (Vancouver, Langley, New West)