Social Media Case Study – Music Festival

LAS_FB Welcome Page_CS.jpgLIVE @Squamish www.liveatsquamish.com

Live at Squamish is a multi-day music and arts festival engulfed in the true spirit of BC and built in the spirit of the greatest European festivals. Surrounded by forests and mountains in the clean fresh air, multiple stages of the best and latest electronic, indie, blues, and rock music. +40 Artists incl. Devo, Dirty Vegas, & Tokyo Police Club. Happy times in a big field with great music!

Project: Over a three-month period use social media to launch the festival, encourage ticket sales, build a fanbase for multi-year plans, and develop a campaign where fans could engage with the brand.

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